Несколько месяцев
назад мы сообщали о запуске Центра издателей Планировщика объявлений Google – функции, позволяющей разместить информацию о своем сайте для рекламодателей. Теперь в Центре издателей доступно еще больше способов привлечения рекламодателей с помощью профиля своего сайта в Планировщике объявлений. Напоминаем вам, что Центр издателей доступен для всех издателей, но пока только на английском языке.
Добавление субдоменов
Теперь в Планировщик объявлений Google можно добавлять субдомены, например myblog.blogspot.com. В Планировщике объявлений Google могут отображаться субдомены вашего сайта, что позволяет рекламодателям получить более полное представление о вашем сайте с точки зрения медиапланирования. Подробнее узнать о добавлении своих сайтов в Планировщик объявлений Google можно
тут.
Дополнительные показатели Google Analytics
Мы расширили набор данных Google Analytics, которые вы можете разместить в Планировщике объявлений Google. Теперь можно указывать число показов страниц, число уникальных посетителей (определяется по файлам cookie), общее количество посещений, число посещений на одного посетителя и среднее время посещения. Эта статистика дает потенциальным рекламодателям более полное представление о вашем сайте.
Подробнее о размещении данных Google Analytics.
Делегирование управления профилем сайта
Управлять профилем веб-сайта в Планировщике объявлений стало еще проще: теперь вы можете
пригласить других пользователей для редактирования и обслуживания профиля вашего сайта в Планировщике объявлений Google.
Размещение значка Планировщика объявлений
Сообщите о том, что у вас есть профиль в Планировщике объявлений Google, разместив наш новый значок на своем сайте. Нажав на ваш значок, рекламодатели смогут сразу же перейти к профилю вашего сайта в Планировщике объявлений Google, где представлена информация о трафике на сайт, демографических показателях и рекламе.
Выберите один из четырех значков Планировщика объявлений
Сообщите нам свое мнение
Предлагаем вам войти в
Планировщик объявлений Google и ознакомиться с новыми функциями, а затем
отправить нам свои отзывы и предложения, чтобы помочь нам в работе над Планировщиком объявлений Google.
Автор: Уэйн Лин, менеджер по продуктам, Планировщик объявлений Google
39 комментариев :
рашен рекламодатели немного туповаты... скорее всего не будут нажимать...
Может быть для русскоязычного народа надо сделать какие-то другие баннеры, то есть с другим текстом и/или картинкой?
mdaa
С чего это Вы взяли, что русские рекламодатели - тупые? Это есть неправда.
А я планировщик попробую - реклама лишней не бывает. Единственное, я там в описании сайта писала на русском языке, т.к. все же для русских рекламодателей, интересно, так можно? Или только English? Жаль, нет инструкции.
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